FaceBook has over 1.32 billion registered users and over 839 million daily users, this makes it the biggest social media platform available today. This huge number of people makes FaceBook advertising a must for any company or individual wishing to advertise their services or goods to all the FaceBook users. FaceBook advertising has been proven to offer better results than traditional modes of advertising such as print media or visual media. This is because of its viral nature of marketing. While opting to advertise on FaceBook there are a number of factors that one must consider.
The age restriction for FaceBook sign up is 13 years. This means that when you are choosing to advertise on FaceBook you must have your target demographic in mind. You cannot coin a marketing ad targeted at teenagers and expect it to work for a 35 and above age demographic. Having this in mind will help you come up with a strategy that will work well for you.
Another essential factor that you need to consider is how much money you want to incur for the promotion. facebook offers marketed advertisements that cost from between 5$ each day up to over 200$. These marketed advertisements determine the view count for your ad and the number of conversions for the marketing campaign. You need to set a budget to help you in planning early if you are to derive the most benefits from your marketing efforts.
It is also important to consider your intended outcome. For instance, you need to know whether you are looking for sales revenues, if you want page likes, or if you simply want to get the word out on your services. Putting this into consideration will inform your decision and help you come up with a FaceBook advertising strategy that will work well for you or your firm.
It is also good to put into consideration the time you want the advertisement to run for. As earlier stated, FaceBook offers a wide selection of budgetary ad options. Considering this will enable you budget well for your ad campaign and this will subsequently affect the success of your campaign. You find that ads that run for longer tend to be more successful.
You should also consider your Geo-location; FaceBook is used by people in all parts of the world. It would be an effort in futility for you to advertise service or goods in for instance Toronto to a demographic that is in South Africa. You should opt to advertise in your geo-location as this will offer service to people who are close to you and your business and thus this may increase your sale revenues.
There are different groups on FaceBook. Each group is dedicated to specific topics and subjects. You should consider the number of groups available for the service whatever you plan to advertise. For instance, you find that groups related to weight loss and affiliate marketing are more than others groups. If you are planning to advertise a service that no one else offers, a targeted keyword group is an effective cheap way to advertise.
You should put into consideration the ad that you want to run. Specific ads may appeal to different people from different walks of life. Putting this into consideration will help you come with an ad that will reach and connect with your intended clients or audience. This will help increase your ad success rate.
The age restriction for FaceBook sign up is 13 years. This means that when you are choosing to advertise on FaceBook you must have your target demographic in mind. You cannot coin a marketing ad targeted at teenagers and expect it to work for a 35 and above age demographic. Having this in mind will help you come up with a strategy that will work well for you.
Another essential factor that you need to consider is how much money you want to incur for the promotion. facebook offers marketed advertisements that cost from between 5$ each day up to over 200$. These marketed advertisements determine the view count for your ad and the number of conversions for the marketing campaign. You need to set a budget to help you in planning early if you are to derive the most benefits from your marketing efforts.
It is also important to consider your intended outcome. For instance, you need to know whether you are looking for sales revenues, if you want page likes, or if you simply want to get the word out on your services. Putting this into consideration will inform your decision and help you come up with a FaceBook advertising strategy that will work well for you or your firm.
It is also good to put into consideration the time you want the advertisement to run for. As earlier stated, FaceBook offers a wide selection of budgetary ad options. Considering this will enable you budget well for your ad campaign and this will subsequently affect the success of your campaign. You find that ads that run for longer tend to be more successful.
You should also consider your Geo-location; FaceBook is used by people in all parts of the world. It would be an effort in futility for you to advertise service or goods in for instance Toronto to a demographic that is in South Africa. You should opt to advertise in your geo-location as this will offer service to people who are close to you and your business and thus this may increase your sale revenues.
There are different groups on FaceBook. Each group is dedicated to specific topics and subjects. You should consider the number of groups available for the service whatever you plan to advertise. For instance, you find that groups related to weight loss and affiliate marketing are more than others groups. If you are planning to advertise a service that no one else offers, a targeted keyword group is an effective cheap way to advertise.
You should put into consideration the ad that you want to run. Specific ads may appeal to different people from different walks of life. Putting this into consideration will help you come with an ad that will reach and connect with your intended clients or audience. This will help increase your ad success rate.
About the Author:
Want to find out more about Facebook advertising, then visit Armando Rodriguez's site on how to choose the best effective tools for facebook marketers for your needs.